Pernod Ricard

Barrelhound Whiskey

Production: Casting
Concept
Storyboard
Location Scout
Direction
Cinematography
Wardrobe
Hair & Makeup
Set Design
Post-production:Edit
Color
Motion Design
Sound Mix
When Pernod Ricard launched a new brand of blended scotch whiskey,

they hired East of Normal to shoot a lifestyle film that perfectly captured its modern-masculine aesthetic and appeal. We took a bar in the Lower East Side, added some denim and leather, dropped in a few dudes, a few drinks and a few dates, and created a fantasy. 

 

Production: Casting
Concept
Storyboard
Location Scout
Direction
Cinematography
Wardrobe
Hair & Makeup
Set Design
Post-production:Edit
Color
Motion Design
Sound Mix